Miss Oregon Scholarship Organization Announces Fitness is Back and Better Than Ever

Miss Oregon Scholarship Organization Announces Fitness is Back and Better Than Ever

Portland, OR - The Miss Oregon Scholarship Organization is proud to announce that fitness is making a comeback as a key component of the Miss America Opportunity. After a three-year hiatus, the Miss America Organization has decided to bring back the focus on health and wellness with a new partner: The American Heart Association.

In keeping with the new focus on health and wellness, contestants will not be wearing the traditional swimsuits and heels but instead will be dressed in athletic wear while promoting healthy lifestyles. This new change is part of the organization's rebranding, which also includes bringing back the iconic crown and emphasizing five key points: Service, Style, Scholarship, Success, and Sisterhood.

Miss Oregon 2022, Sophia Takla, was a top 10 finalist at Miss America and is excited about the changes that are being made. "Health isn’t a shape or size, but a lifestyle. I’m so excited that the Miss America Organization’s new partnership with the American Heart Association will promote healthy living and empower women to discover what fitness means to them." said Takla.

The Miss Oregon Scholarship Organization is committed to providing opportunities for young women to develop their talents and abilities, pursue their education and career goals, and contribute to their communities. This new partnership with the American Heart Association aligns perfectly with that mission and we are excited to be a part of it.

The Miss America Opportunity is more than just a beauty pageant, it's about empowering women to be their best selves and to make a positive impact in their communities. With the new focus on fitness, the Miss America Opportunity will continue to provide young women with the tools they need to achieve their goals and live their best lives.